Kuta Beach's modern history began in the 1930s with the extended stay of American couple Robert and Louise Koke. The hotel they built welcomed celebrities like Charlie Chaplin, sparking Kuta's international recognition. However, the major transformation occurred from the late 1960s into the 70s, driven by surfers seeking waves. The release of the Australian surf film 'Morning of the Earth' in 1972, showcasing Uluwatu's perfect waves, catapulted Bali into a global surfing mecca. Kuta, being close to the airport and with growing accommodation options, became the gateway. Thus, a unique, free-spirited atmosphere emerged from the fusion of surfing and backpacker culture, transforming the quiet fishing village into the island's most bustling tourist destination.